The CRM Manager sits within Marketing and Communications. This role is responsible for advancing and embedding the CRM agenda across the University, advising senior management e.g. Deans and Directors on the strategy development of CRM and management of approved CRM systems to ensure effective stakeholder engagement. This role also oversees the functions of the Recruitment Support team and is responsible for creating a robust plan which significantly increases conversion rates.
The CRM Manager will be responsible for leading the development across the University of the CRM strategy and delivery for stakeholder engagement, and be the recognised CRM expert across the University, directly influencing and advising senior management on the best approach to improving engagement with stakeholders. The post holder will have an expert understanding of the role and function of Customer Relationship Management, as well as of the development and understanding of management analytics. The individual will also have experience of managing a team.
The CRM team performs a crucial role in helping the University to recruit students and maximise the value of its relationships with business partners and schools and colleges. The successful applicant will be joining a dynamic and exciting team whose work varies significantly across all its areas of operations, from creating marketing emails to supporting data capture at annual UCAS fairs.
In return, the University offers an attractive rewards and benefits package including a competitive salary, excellent contributory pension scheme, and a total of 38 days leave per annum (includes customary and bank holidays), salary sacrifice and childcare voucher schemes, wellbeing and lifestyle initiatives, and discounts at popular retailers. You will also have access to the University’s onsite leisure facilities, library, catering outlets and a nursery.
The University of Bradford strives to be an equal opportunities employer and welcomes applications from all sections of the community.
The University of Bradford are working in partnership with SearchHigher for the recruitment of this post. For a further particulars, please contact Andy Cooper on 02476575129 or via email – firstname.lastname@example.org. The role is to be appointed on an initial 6 month contract, with the individual expected to start the post in February 2017.